Mumbai, Garmin-Asus, a co-branded alliance between Garmin® Ltd. and ASUSTeK Computer Inc., announced that it will partner with U.S. telecom giant T-Mobile this spring to launch the Garmin-Asus A50. The Garmin-Asus A50 is the first Android-powered smartphone that delivers a fully-integrated Garmin navigation experience. With Garmin, ASUS and T-Mobiles leadership in navigation, device innovation, and wireless telecommunications respectively, the A50 is poised to provide users with the best possible experience in location based service (LBS).
As the global leader in smartphone navigation technology and location based services, Garmin-Asus actively seeks to partner the worlds leading telecommunications service providers to offer users the most advanced, convenient and fun filled navigation experience, said Benson Lin, Vice-President and General Manager of ASUS Personal Mobile Devices. Our partnership with T-Mobile reflects the growing recognition within the global telecommunications industry that there is a burgeoning consumer demand for navigation-based smartphones and services, and that Garmin-Asus is the only smartphone maker capable of fulfilling these needs with our best of both solutions. he added.
The Garmin-Asus A50 brings together two increasingly popular devices in one state-of-the-art package, delivering a rich, unique experience that no other smartphone or standalone navigation device can offer, said George Harrison, Vice President, Marketing Product Innovation for T-Mobile USA. T-Mobile customers are increasingly seeking smartphones, and the deep integration of Garmin navigation into the smartphone features of this device helps them do more with one device to more simply navigate their busy lives.
With the Android-based A50, Garmin-Asus now not only offers a more complete product line, it has also showcased its ability to perfectly integrate navigation and LBS functionality across platforms.
Regardless of whether users prefer the Android or Windows Mobile operating system, they are assured of the best and most comprehensive navigation for an amazing LBS experience with a Garmin-Asus smartphone, said Lin. We plan to release more devices in the U.S., Europe, APAC and China markets in 2010, so users seeking the convenience that navigation smartphones afford, will have no shortage of options.
Notes to Editor
About Garmin-Asus
Garmin-Asus is a co-branded strategic alliance that enables Garmin Ltd. and ASUSTeK Computer Inc. to combine their complementary resources to develop world class LBS-centric mobile phones.
About Garmin Ltd
The global leader in satellite navigation, Garmin Ltd. and its subsidiaries have designed, manufactured, marketed and sold navigation, communication and information devices and applications since 1989 - most of which are enabled by GPS technology. Garmins products serve automotive, mobile, wireless, outdoor recreation, marine, aviation, and OEM applications. Garmin Ltd. is incorporated in the Cayman Islands, and its principal subsidiaries are located in the United States, Taiwan and the United Kingdom. For more information, visit Garmins virtual pressroom at www.garmin.com/pressroom or contact the Media Relations department at 913-397-8200.
About ASUS
ASUS is a leading company in the new digital era, with a broad product portfolio that includes notebooks, netbooks, motherboards, graphics cards, displays, desktop PCs, servers, wireless solutions, mobile phones and networking devices. Driven by innovation and committed to quality, ASUS designs and manufactures products that perfectly meet the needs of todays home and office users. ASUS won 3,268 awards in 2009, and is widely credited with revolutionizing the PC industry with the Eee PC™. With a global staff of more than 10,000 and a world-class R&D design team, the companys revenue for 2009 was US$7.5 billion. ASUS ranks among BusinessWeeks InfoTech 100, and has been on the listing for 12 consecutive years.
ASUS is a registered trademark of ASUSTeK Computer Inc. Garmin and nüvi are registered trademarks, and nüvifone and Ciao! are trademarks, of Garmin Ltd.
All other brands, product names, company names, trademarks and service marks are the properties of their respective owners. All rights reserved.
Notice on forward-looking statements:
This release includes forward-looking statements regarding Garmin Ltd. and its business. All statements regarding the companys future product introductions are forward-looking statements. Such statements are based on managements current expectations. The forward-looking events and circumstances discussed in this release may not occur and actual results could differ materially as a result of known and unknown risk factors and uncertainties affecting Garmin, including, but not limited to, the risk factors listed in the Annual Report on Form 10-K for the year ended December 27, 2008, filed by Garmin with the Securities and Exchange Commission (Commission file number 0-31983). A copy of Garmins Form 10-K can be downloaded at www.garmin.com/aboutGarmin/invRelations/finReports.html. No forward-looking statement can be guaranteed. Forward-looking statements speak only as of the date on which they are made and Garmin undertakes no obligation to publicly update or revise any forward-looking statement, whether as a result of new information, future events, or otherwise.
