New Delhi, Aidin Ltd., an experienced Designer Wardrobe Business offers innovative storage solutions for entire home, specialising in personally designed wardrobes for the bedroom through to the storage area in the garage, laundry, home office and library . The concept of their product is to provide maximum, high quality, affordable storage for any given space. Offering a highly durable wardrobe with a commitment to giving superior service Aidin systems, products and services lead the way in supplying solutions for any home or office space. It is making its first entrance ever into Indian market through franchising route with the help of the Francorp expertise. Francorp is a part of Franchise India Group, which is Asias largest integrated Franchise and Retail Solutions Company that specializes in providing innovative solutions to its global clientele.
With a vision to provide an innovative and personally designed storage system package for the home and business owner, Francorp is now assisting Aidin in developing Indian Operations through franchise network. To its credit, they are backed by 19 years of industry knowledge in manufacturing, design techniques and trade through various business cycles and trends. Many new and existing home owners are currently using Aidin as an integral part of their new home design to achieve a smoother flow and a less clutter effect in New Zealand and they wish to replicate same expressions now in Indian market. With an integrated proven system, Aidin Designs, Manufactures and distributes their products through franchise display centers. Their pricing structure includes an obligation free quotation within the franchise local area. Whether customers choose from a standard design or a personally designed system, Aidin provides the best possible price for a superior quality product and service at the customers choice.
Commenting upon this association, Mr. Gaurav Marya, Managing Director, Francorp, said, We are delighted to be associated with Aidin Ltd. With the changing requirement, design and selling designer personalized storage systems (mainly wardrobes) for the domestic household is becoming more popular. Being pioneers in successfully managing the New Zealand franchisee for their designer wardrobe operations, they surely have understood the intricacies involved in the business in a regulated franchise support in NZ. To replicate same in India, Francorp would help them with their franchisee model & roll-out plan for pan-India expansion program and also provide marketing support, legal documentation, & help with recruitment of franchisee. The brand has significant recall and has a loyal clientele so now it is looking to tap a share of the growing retail franchise market of other countries, India being the first one. The composition of Indian furniture market replicates world market with Household segment constitutes 65%. Unorganized market has 85% share but pie of organized sector is increasing rapidly to touch the USD 2bn mark.
Notes to Editor
About Francorp
Since its inception in 1976, Francorp has been the unsurpassed leader of the Franchise Consulting Industry globally. Over the years, Francorp based out of Chicago, has assisted companies in virtually every market segment with its patented processes and unmatched expertise. The clients include companies like Bridgestone, XEROX, Shell Oil, Hallmark Cards, Encyclopedia Britanica, Mad Science Group, Pollo Camperio, Ace Hardware, BP, Fruehauf, and Gant, to name a few. In India, Francorp has associated with Franchise India Holdings Ltd. and has coalesced in an experience of 42 years.
About Franchise India
Franchise India is Asias largest integrated franchise solution company since 1999, with an absolute authority on Franchising, Licensing, Retailing, Real estate and Marketing. The company has consulted several major brands over these years like HCL, MGF, Quality Walls, Tata, Gitanjali, HSBC, Levis, JK Tyres, Lakme, Ddamas, Adidas, Euro Kidz, The Apollo Clinic, Chhabra 555, Kidzee, Motilal Oswal, Rosebys, Next, Welhome and more, through media, advisory and exhibitions. With its strategically formed divisions, Franchise India has created its own niche as the pioneers of franchise industry and a small business authority. |