Kolkata,Keeping up with the true essence of music, 92.7 BIG FM, Kolkata (Radio arm of Reliance broadcast network limited) celebrated World Music Day at the Mani Square Mall. The ambient highlights were innovative audio visuals coupled with giant cut outs of musical instruments from across the globe that represented a look & feel similar to that of a musical museum. Popular Bengali folk band Kaya mesmerized the audience with their melodious performances.

Kaya added a special dimension to the evening with their fusion music. The evening was a celebration of music, not just as something to be heard but more to be felt from within the heart. Keeping the same thought in mind, people present were invited to be a part of this musical journey which further made this activity an interesting interactive interface created by BIG FM involving the listeners and their favourite singers. BIG Radio Jockey Sumanto and musical super star Jojo added great enthusiasm to the occasion and made the activity a hit amongst the audience.

Notes to Editor

About Reliance Broadcast Network Limited

Reliance Broadcast Network Limited is part of the Reliance ADA Group. One of Indias youngest media houses, it has grown at a steady pace becoming one of Indias leading media businesses. RBNL currently has play in the spaces of Radio, Experiential Marketing, Out of Home and Digital and specializes in creating & executing integrated solutions for clients, across the country. 92.7 BIG FM- the radio brand pioneered the spread of FM entertainment with the launch of its 45 station network, reaching out to over 200 million Indians. The company offers a truly integrated solution to clients having build significant multi media capabilities. BIG Street - in the business of out of home media, BIG Live - the experiential marketing wing of the Company covering activations, events, intellectual properties and rural marketing and BIG Digital - an initiative in the digital space offering mobile and online solutions.