Hyderabad,Every day, we are faced with the need to protect invaluable assets like jewelry and documents from theft. If stolen, these irreplaceable assets can completely change the fortunes of people overnight. While the safety and security measures being applied by banks in India (where most people keep their assets for safekeeping) has definitely been evolving; at a national level, there is still some way to go before the system matches the real needs of the industry today. Though the dependence on security guards is definitely being replaced with modern security systems like CCTV cameras and alarm systems, there is still the issue of how safe is the Safe itself from a break-in attempt, and how robust is the security monitoring system to prevent such an attempt.
The reality is that many banks and institutions are still using age old safes which are playing the roles of passive protectors and may not be able to resist the force of hi-tech physical tools such as sledge hammers, oxy-acetylene flame torches, power drills etc. used by professional thieves today. Therefore, unless banks and institutions upgrade their Safes and Security Monitoring systems to modern platforms, break-ins to places you believed were safe may continue, resulting in loss of assets for customers, and loss of reputation for the bank.
Drawing from years of leadership experience as Indias most trusted name in Safes and continuous investment in R&D to meet the present and future needs of the banking and jewelry industry, Godrej Security Solutions, today launched their latest range of Defender Z+ Safes - the new archetype of intelligent creation that is future perfect. Combining the best of incredibly strong physical strength and hi-end electronic surveillance technology, the GSS Defender Z+ range of Safes are way ahead of any other safes in the category as they can See, Sense and Secure in a manner never known before.
Key features of GSS Defender Z+ Range of Safes:
- IntelliSens: This unique and futuristic access control technology prevents unauthorized access and also prevents misuse by duplication of key
- Eye-Fi: Smart CCTV for secret monitoring and recording
- I-See, Interior Display System: To facilitate easy accessibility to valuables inside the safe, the interiors are illuminated with LED lamps. These lamps are cool and energy efficient
- I- Warn: An alarm will warn the user with a soft jingle when the safe is in an open state. The alarm will also get activated if someone tries to open the safe forcefully
- Z-Shield: Specially formulated Impregnable Barrier Technology which uses torch & tool resistant protection like no other in India
Speaking at the launch of GSS Defender Z+ Safes, Mr. Dara E. Byramjee, Vice President & Business Head, Godrej Security Solutions, said, The lifetime assets of so many people are at risk because the Safes or vaults in many banks and institutions need to be replaced by modern ones. We have taken a huge technological jump where our internationally exposed team of designers have built a future perfect Safe that can withstand stronger physical attack and employs an intelligent system that identifies and prevents misuse by people themselves. This revolutionary range of GSS Defender Z+ Safes are virtually impregnable, provide the best functionality, and offer a very long term cost effective investment.
The GSS Defender Z+ Range of Safes are primarily for Banks, Jewelers and institutions and are available in various sizes and colors with options of double doors and different locking combinations.
Business Plans
Godrej is a pioneer and market leader in Safes with a 65% market share in the banking segment and is committed to play the leading role in changing the way the industry perceives the critical role of Safes. Gone are the days when Safes could just be big bulky strong boxes with thick walls and multiple keys. Today, Safes have to engineered by keeping in mind how new buildings are constructed and why people choose a particular bank whom they can trust to keep to their assets with. Several factors come into play, from materials, aesthetic design, ease of use and even attractive looks, because everything contributes to a particular lifestyle set in peoples minds. Keeping all this in mind, Godrej Security Solutions is using intelligent design to build Safes with unique, Physiotronic features to provide active protection through a perfect combination of manual and electronic operation.
Andhra Pradesh is a very important market for GSS where it already enjoys 70% market share in the banking segment. Last year Andhra Pradesh contributed 10% of total revenues. The focus is on market expansion in Banking and Non Banking institutions for GSS. This year GSS is expecting 15% of revenues from AP and approx. 20% next year. Godrej Security Solutions strategy is based on 3 pillars - providing comprehensive solutions rather than products, market expansion by increasing the distribution network and product expansion by continuous innovation. Apart from 36 exclusive GSS stores and presence in over 70 retail outlets across Andhra Pradesh, GSS has over 650 distributors and over 1000 retail presence across the country.
Notes to Editor
About Godrej Security Solutions (GSS)
GSS is a Division of Godrej & Boyce Mfg. Co. Ltd. and part of the USD $ 3 billion (Rs.14,400 Crore) Godrej Group. A pioneer and leader in the business, Godrej Security Solutions Division is the largest manufacturer and marketer of Security Solutions in India. It is the largest supplier of security solutions to several prestigious banking, corporate and public institutions. For the first time in the category and in the industry, Godrej Security Solutions Division has been awarded with the Superbrand status. It has also won the Most Preferred brand award in the Home Segment. The Division currently exports its products to over 45 countries including the Middle East Asia, South East Asia, Far East Asia, East Africa, US, Europe and the SAARC countries.
