Tetra Pak  the world s leading food processing and packaging solutions company announced the appointment of Kandarp Singh as their new Managing Director for South Asia Markets  SAM  with effect from 1st January 2011  In this role  Kandarp Singh will be responsible for the Tetra Pak business in India  Bangladesh and Sri Lanka
Kandarp Singh replaces Peter Hane Weijman who leaves the job after successfully steering the company the past 5 years
Kandarp Singh has spent more than 15 years in the Tetra Pak organization  working across diverse functions and serving in markets like the UAE  Switzerland  Italy and Sweden and in his most recent international assignment  was Managing Director of Tetra Recart in Sweden   Kandarp returned to India in 2009 and has since then held positions of Marketing Director for South Asia as well as Regional Head for  Environment  in South and South East Asia
 Tetra Pak South Asia Markets is in a very exciting phase as we see continued strong growth in these markets in our core categories of ready to drink dairy and beverages  This will be largely driven by rapidly changing consumer dynamics  said Kandarp Singh when asked to describe how he sees the market and on his plans    With rising income and education levels  consumers are demanding  more on food safety and health  nutrition and wellness for themselves and their families   This raises the demand for processed and packaged products that can deliver the highest standards of food protection  convenience and sustainability while retaining the freshness and nutrition of the packed product   At the same time  in a vast market such as India where distribution is a key success factor and the development of chill chains is a challenge  we see a huge potential in our technology that enables  ambient distribution and storage of food products
With Tetra Pak s global presence combined with a strong local organization  a world class manufacturing facility and its enduring partnership with leading food manufacturers  we are well poised to serve the needs across the value chain  
About Tetra Pak
Tetra Pak is the world s leading food processing and packaging solutions company  Working closely with our customers and suppliers  we provide safe  innovative and environmentally sound products that each day meet the needs of hundreds of millions of people in more than 170 countries around the world   With almost 22 000 employees based in over 85 countries  we believe in responsible industry leadership and a sustainable approach to business   Our motto   PROTECTS WHAT S GOOD™   reflects our vision to make food safe and available  everywhere