Hyderabad, Fearless hair styling isnt a limp statement, but a style uniquely, fiercely, feverishly SEBASTIAN, and its finally arrived in Hyderabad! Sebastian Professional, an iconic cult hair styling brand from P&G Salon Professional that has blown the lid off creativity for over three decades has launched today in Hyderabad in an exclusive association with Mirrors Salon, Jubilee Hills, Hyderabad.
The exciting range of innovative styling products from Sebastian Professional will provide consumers the ultimate tools for creative & fearless styling for total reinvention at this new Style Destination.
Born in the 1970s, Sebastian Professional has been a pioneer in innovative hair styling tools and techniques to grow into a portfolio of brands that produced industry classics such as Shaper Hairspray and Potion 9. Today, Sebastian Professional, an iconic brand from P&G Salon Professional, continues innovating and emerges as one brand designed to inspire stylists and consumers alike. The Sebastian brand gives consumers innovative products to shape and keep hair styles exactly the way they want it!
The Fearless Cult Couture Collection
Sebastian Professional is a focused and powerful collection of over 50 products clearly divided into four collections listed below that combine heritage heroes with new and exciting innovation that are designed to offer versatility, inspiration and style:
1. Sebastian Professional Flow: Specially created to be kind to hair and cool to style, Flow range of products uses fashions luxuriously natural fabrics; cashmere-light and silky-smooth to the touch, ultra-nourished hair stays effortlessly in the flow.
2. Sebastian Professional Flaunt: Designed to up the glam factor with a disco kick, Flaunt range of products is inspired by fashions obsession with out-shining the light after dark. Dressed hair that loves to bask in high hair-fashion glory is now flawlessly styled.
3. Sebastian Professional Form: Demand sculpt-astic stylers from this selection of fierce styling products. Stretching the imagination by holding, molding and sculpting, Form range of products is inspired by fashions ability to layer on the attitude.
4. 4. Sebastian Professional Foundation: Inspired by fashions pure desire to style to the max, Foundation range of products provides shampoos to clean whilst conditioners and treatments richly pamper. Ravishing results build nothing less than a fearless foundation.
The Road to Fearless Hair Fashion
To guarantee product perfection, Sebastian has spent over two years speaking to over 10,000 consumers and stylists about the high fashion styling Sebastian products are famous for. The outcome was intensive product testing resulting in a range of products that are inspiring groundbreaking, convention defying hair fashion, innovative, creative, and - most importantly - effective.
Sebastian Professional Design Artist - Placid Braganza who brought the fearless hair couture to life at the launch said, Sebastian Professional will now provide Indian stylists and consumers the tools to explore and unleash their spirit of fearless self-expression.
Adds Vijayalakshmi Goodapati, Managing Director - Mirrors Salon, In India, hair stylists and consumers are looking for a brand that offers them the ability to deliver versatile styling and fearless hair fashion. I am delighted to launch Sebastian Professional in Mirrors Salon, Hyderabad, which offers Indian stylists and consumers a cult styling brand that has re-defined styling all over the world.
Sebastian Professional has been shaped by the feedback of our top priority customers, creative stylists and consumers, says Werner Robert, Managing Director of P&G Salon Professional-India They want breakthrough technology, versatility and inspiration from their products. We are building on Sebastians heritage of innovation to deliver new technology, focusing on breakthrough products like Whipped Crème, Matte Putty & strong style shapers.
Get ready for Sebastian Professional to help create fearless and fashion-forward looks that vary from free-flowing and effortless to fiercely structured and bold!