New York, NY, DataArt, a high-end software development company with headquarters in New York and R&D centers in Eastern Europe, helped Navmii, a leading satellite navigation company in the UK, to integrate with digital map provider AND, allowing for radical new pricing of a fully functioning GPS Navigation applications for iPhone.

The integration of Automotive Navigation Data (AND) into existing Navmii mobile application, implemented by DataArt, gave birth to a new iteration of GPS Navigation application for iPhone available for a fraction of the cost of other GPS applications. Currently available for France, Spain, Germany and The Netherlands, at €3.99 per country, Navmii GPS Live will be rolled out to all continental European countries within months, with the U.S. soon thereafter.

Navmii GPS Live is a fully functioning suite of GPS Navigation applications for the iPhone. Users can search for an address by city, street, house or postcode and be instantly routed there with voiced directions. Navmii also provides live search for local facilities with integrated Microsoft Bing search, and voice directions and menus in local language.

Outside of a GPS manufacturer, its very hard - and rare - to find the type of technical expertise in an outsourcing company thats needed for this type of application, said Peter Atalla, CEO of Navmii. DataArts deep expertise in both navigation and LBS technologies made them a natural choice. Weve have consistently been impressed with the level of innovation and rapid delivery at DataArt.

DataArt had originally matched Navmii software with PosiMotions G-Fi mobile network / GPS router to develop the application. The application uses G-Fis satellite GPS for more accurate positioning than standard cellular or Bluetooth triangulation, and now has integrated AND digital maps.

Notes to Editor

About DataArt:

DataArt (www.dataart.com) is a high-end software development company with industry-specific expertise in financial technology, telecom, online travel and mobile solutions. DataArt specializes in enterprise application development, system integration and business automation tools. In 2006-2009, DataArt was named one of the worlds top emerging outsourcing providers by BusinessWeek, Global Services 100 and IAOP. Headquartered in New York City, DataArt runs four R&D centers in Russia and the Ukraine and maintains offices in London, UK.