Mumbai, Maharashtra, FAMS - Financial Assets Managed Simply™ (FAMS Advisors Pvt. Ltd), announced the launch of their new Rs. 100 crore value based fund that will invest in Indian companies purely on the basis of fundamentals.

The fund will look at investing in undervalued assets and has already detected a group of undervalued companies in the space of education, engineering and mining. Speaking about the new fund, Yogesh Chabria, Executive Director and Fund Manager, said "Our investment philosophy is very simple. We buy Rs. 1 coins for 50 paise. We have kept this fund small, because it is much easier to give higher returns on say Rs. 100 crores than on Rs. 500 crores. We are looking at returns anywhere between 50-60% p.a, over the next 5-7 years."

FAMS, caters only to value based investors and mainly operates at the ultra-high HNI investor level. Over the last year FAMS picked up assets at the peak of the stock market crash and booked profits in most companies recently. The new fund plans to start investing these funds once the stock markets start to correct once again.

Notes to Editor

About FAMS - Financial Assets Managed Simply™ (FAMS Advisors Pvt. Ltd)

Financial Assets Managed Simply™ (FAMS™) is a fast growing financial services company established on the basis of trust and wealth creation for all, offering asset management services to help maximize returns from the stock market and minimize risks. It is founded by value based proprietary investor M. Panjwani and by bestselling author and investor, Yogesh Chabria of the Happionarie™ Way who have been value investors since the past 9 years.

Visit www.famsinco.com or e-mail us at contact@famsinco.com for more information.